Business Strategy for marketing fashion blogs

A blog is an informative, educational and promotional platform on the World Wide Web whereby you write your thoughts, ideas, men style quotes , life quotes, technology and digitalization, social media marketing, news media and of course showcasing your business to potential clients online.

In today’s blog gents, I am going off topic about men style and fashion outfits and switching my focus on the business world when it comes to fashion blogs and the difference between a blogging and selling.

Blogging

Blogging, when I first saw this word I didn’t know what it was, I thought it was about boutiques or something Clothing like but a blog is just an informational platform one can find on the web especially Google but there are different types of blogs and fashion is one of the known blogs.

One of the best mens fashion blogs and websites: Fashion Beans

A typical Blogger is one who writes, publishes, engages the audience and develops a strategy when it comes to marketing his or her blog on social media. A blogger uses one of the following apps to write blogs: WordPress , Tumblr, Eventbrite, etc. There are plenty

Writing a successful blog:

1) Decide what the blog is about.

2) Be unique and keep readers interested by publishing relevant content

3) Market your blog. If you want to drive traffic to your blog, such as getting a lot of likes and followed, you need to engage social media tools such as Facebook, LinkedIn, Twitter etc. so that people see the blogs.

4) Have a Schedule on when to publish the blogs. It can be every week, month or once a week or year.

5) Research other successful blogs and get an idea on what you need on your blog.

Selling

Selling involves sales and getting money , so when or comes to blogs, it takes time, sure if you have a Suits Company or a small business that sells mens Shirts, shoes and watches, why not engage and find clients to support your business and actually make money. With blogs though, you may charge people who read or access your blog, pay for ad adverts or get sponsorship from the business or blog.

Understand the business model, have a plan and be aware of the risk of online selling in the event of a scam.
If you have a business selling Suits, you can contact potentials clients such as corporate companies with deep pockets or who are willing to sponsor your business or offering them your entrepreneurial services.

Yes there is a quite a difference between selling and blogging but hey gents, there are other ways to collaborate with fashion businesses to effectively market your blog strategy such as: so sponsorship or getaways, contacting other bloggers to write posts for you or offering to write blogs to other sites and offering free products to influencers

A business strategy is all in the idea and once you venture into it, you can get clients who may pay you real money for your service, if you are into selling because blogging is a promotional platform.

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